Thursday, December 6, 2012
Because of the tight job market, it is more important now, than ever, to make certain your resume, cover letters, email cover notes and references are in order. Below are some important job seeking tips.
1. Resumes. One size does not fit all. It is really important to customize your resume before sending it to an employer. Print the job posting and make certain that your resume mirrors the job posting, if your experience is a match. As an example, if a company is looking for a Membership Director who has 3-5 years of experience in a racquets club, and you have that experience, but "Racquets" is not in your resume, add it.
If you are interviewing for an entry level operations management position, and your resume is tailored to a Fitness Manager position, than you need to review the job posting and craft the resume, highlighting your experience to mirror what the position calls for.
If you are interviewing for a General Manager position, that requires extensive sales and marketing experience, if you have that skill, you need to make certain this part of your resume mirrors what the perspective employer is looking for.
Finally, make certain your resume looks professional and is well presnted. With computers and the Internet, there is no excuse for a poorly crafted resume.
2. Cover lettters and email notes open the door. Cover letters may be a thing of the past due to the Internet and email. Most often job seekers are applying for jobs electronically by email or APPLY on LINE. Again, print each job posting and highlight the requirements and expectaions listed. Make certain in your cover note you personalize the note, mentioning the position you are applying for, where you saw the posting, why you are a perfect match based on your experience and why you think you'd be a great fit for their corporate culture. (You will find this on their website if they are a top employer).
Under no circumstances should you ever just email a resume without a personalized cover note. If you are applying for a top job, your resume will not even be opened. A C-D level employer may open the resume if they are desperate. Don't put yourself in that position. Your professioanl preparation will open doors to top jobs in the health and fitness industry.
3. References and Employment Verification. Top employers offering great jobs will often due their due dilligence and conduct employment verification and background checks. Do not make the mistake of fabricating information on your resume as it will be uncovered. Employment verification and reference checks can be done for as little as $25, so more employers are doing them.
Additionally, make sure your reference list is up to date, and those people who you have listed are aware that you are seeking a new position and they may be contacted. You should have employers, supervisors, community leaders and industry professionals listed. Make certain when you leave a job (Hopefuly not until you have a new job), you find out what the policy is when perspective employers call your former company for references. Many companies will only provide length of employment, your position and are you a candidate for rehire. This is important to know this so you can have a well rehearsed speech should a perspective employer asked why you left your last position.
Alan Cohen is a renowned fitness industry career expert with more than 30 years of experience in the health club industry. He is the founder of FitnessJobs.com and author of: “How to Land Your Dream Fitness Job - A Complete Guide to Finding Your Dream Job in the Health and Fitness Industry.” He can be reached at firstname.lastname@example.org or by calling 800-259-4397.